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ืื‘ื™ ืžื•ืกืงืœ - ื ื™ื”ื•ืœ ืžืฉื‘ืจื™ื ื•ืžื•ื ื™ื˜ื™ืŸ

ืกื•ืœืžื•ืช ื•ืžืฉื‘ืจื™ื

ื›ื ืก ืื™ืœืช ืœืขื™ืชื•ื ื•ืช ื”-16: ื‘ื“ื™ืงืช ื”-CT ื”ืฉื ืชื™ืช ืฉืœ ืขื•ืœื ื”ืชืงืฉื•ืจืช ื‘ื™ืฉืจืืœ

ื›ื ืก ืื™ืœืช ืœืขื™ืชื•ื ื•ืช ื”-16: ื‘ื“ื™ืงืช ื”-CT ื”ืฉื ืชื™ืช ืฉืœ ืขื•ืœื ื”ืชืงืฉื•ืจืช ื‘ื™ืฉืจืืœ

ืื™ืš ืžืชืงืฉืจื™ื ื›ื ืก ืขื™ืชื•ื ื•ืช ืœืขื™ืชื•ื ืื™ื? - ืžื“ื•ื‘ืจ ื‘ืžืฉื™ืžื” ืžืืชื’ืจืช ืืคื™ืœื• ื™ื•ืชืจ ืžืœืžื›ื•ืจ ืงืจื— ืœืืกืงื™ืžื•ืกื™ื, ืื‘ืœ ื›ื—ื‘ืจื” ืœื™ื™ืขื•ืฅ ืชืงืฉื•ืจืช ืฉื ื•ืกื“ื” ืข"ื™ ื”ืขื™ืชื•ื ืื™ ื•ืขื•ืจืš ื”ื—ื“ืฉื•ืช ืœืฉืขื‘ืจ ืื‘ื™ ืžื•ืกืงืœ โ€“ ืฉืžื—ื ื• ื‘-muskal.media ืœืขืžื•ื“ ื‘ืืชื’ืจ ื’ื ื”ืฉื ื”. ื›ื ืก ืื™ืœืช ืœืขื™ืชื•ื ื•ืช ื”-16, ืืจื‘ืขื” ื™ืžื™ื, 21 ืคืื ืœื™ื, ืžืื•ืช ืžื ื›"ืœื™ื, ืขื•ืจื›ื™ื ืจืืฉื™ื™ื, ืขื™ืชื•ื ืื™ื ื•ื“ื•ื‘ืจื™ื โ€“ ืกื™ืคืงื• ื”ืฆืฆื” ืืœ ืžืื—ื•ืจื™ ื”ืงืœืขื™ื ืฉืœ ื”ืชืงืฉื•ืจืช ื”ื™ืฉืจืืœื™ืช ื‘ืขื™ืฆื•ืžื” ืฉืœ ื”ืžืœื—ืžื”.

ืืกื˜ืจื˜ื’ื™ื•ืช ืชื’ื•ื‘ื” ืœืžืฉื‘ืจ ืชืงืฉื•ืจืชื™: ืžืชื™ ื•ืœืžื™ ืขื“ื™ืฃ ืœื ืœื”ื’ื™ื‘?

ืืกื˜ืจื˜ื’ื™ื•ืช ืชื’ื•ื‘ื” ืœืžืฉื‘ืจ ืชืงืฉื•ืจืชื™: ืžืชื™ ื•ืœืžื™ ืขื“ื™ืฃ ืœื ืœื”ื’ื™ื‘?

ื‘ืขื•ื“ ืฉืฉืชื™ืงื” ื™ื›ื•ืœื” ืœื”ื™ื•ืช ืกื™ื™ื’ ืœื—ื›ืžื”, ื”ื™ื ืขืœื•ืœื” ื’ื ืœื”ืชืคืจืฉ ื›ื”ื•ื“ืื” ื‘ืืฉืžื”. ื ืงืœืขืชื ืœืžืฉื‘ืจ ืชืงืฉื•ืจืชื™? ื›ืš ืชื‘ื“ื™ืœื• ื‘ื™ืŸ ืžืฆื‘ื™ื ืฉื“ื•ืจืฉื™ื ืชื’ื•ื‘ื” ืœื“ื‘ืจื™ื ืฉื”ืฉืชื™ืงื” ื™ืคื” ืœื”ื

ื‘ื™ื ื” ืžืœืื›ื•ืชื™ืช, ื‘ืœื™ ืœืื‘ื“ ืืช ื”ืจืืฉ ืื• ืืช ื”ืžื•ื ื™ื˜ื™ืŸ

ื‘ื™ื ื” ืžืœืื›ื•ืชื™ืช, ื‘ืœื™ ืœืื‘ื“ ืืช ื”ืจืืฉ ืื• ืืช ื”ืžื•ื ื™ื˜ื™ืŸ

ื‘ืขื™ื“ืŸ ืฉืœ ื‘ื™ื ื” ืžืœืื›ื•ืชื™ืช, ืจืฉืชื•ืช ื—ื‘ืจืชื™ื•ืช ื•ืžื ื•ืขื™ ื—ื™ืคื•ืฉ ืžื ื•ื”ืœื™ ืืœื’ื•ืจื™ืชืžื™ื, ืฉืžื™ืจื” ืขืœ ืžื•ื ื™ื˜ื™ืŸ ื”ื™ื ืžืฉื™ืžื” ืžืืชื’ืจืช. ืื– ืžื” ืขื•ืฉื™ื ื›ืฉื”-AI ืžืคื™ืฅ ืขืœื™ื›ื ืฉืžื•ืขื•ืช ืœื ื ื›ื•ื ื•ืช?

ืžื—ื–ื™ืงื™ื ืืช ื”ืจืืฉ ืžืขืœ ื”ืžื™ื? โ€“ ืชื™ื–ื”ืจื• ืฉืœื ื™ื™ื’ืžืจ ืœื›ื ื”ืื•ื•ื™ืจ, ื“ื•ื•ืงื ื›ืฉื”ืกืขืจื” ืชื—ืœื•ืฃ

ืžื—ื–ื™ืงื™ื ืืช ื”ืจืืฉ ืžืขืœ ื”ืžื™ื? โ€“ ืชื™ื–ื”ืจื• ืฉืœื ื™ื™ื’ืžืจ ืœื›ื ื”ืื•ื•ื™ืจ, ื“ื•ื•ืงื ื›ืฉื”ืกืขืจื” ืชื—ืœื•ืฃ

ืœื ืคื—ื•ืช ื—ืฉื•ื‘ ืžื”ืžืขื ื” ื‘ื–ืžืŸ ืžืฉื‘ืจ ืื• ืžืœื—ืžื” - ืขืœ ืจืืฉื™ ื—ื‘ืจื•ืช ื•ืืจื’ื•ื ื™ื ืœื”ื™ืขืจืš ื‘ื™ืชืจ ืฉืืช ืœืชืงื•ืคื” ืฉืื—ืจื™ ืžืฉื‘ืจ ืื• ืžืœื—ืžื”: ืฉื—ื–ื•ืจ ืืžื•ืŸ ื”ืฆื™ื‘ื•ืจ ื•ืืกื˜ืจื˜ื’ื™ื•ืช ืœืชื’ื•ื‘ื” ื™ืขื™ืœื” ืœืื—ืจ ื”ืžืฉื‘ืจ ื•ื‘ื ื™ื™ืช ืžื•ื ื™ื˜ื™ืŸ ืžื—ื“ืฉ ื”ื™ื›ืŸ ืฉื ืคื’ืข.

ืžื” ืืคืฉืจ ืœืœืžื•ื“ ืžื‘ื™ืœ ื’ื™ื™ื˜ืก ืขืœ ื™ื—ืกื™ ืฆื™ื‘ื•ืจ?

ืžื” ืืคืฉืจ ืœืœืžื•ื“ ืžื‘ื™ืœ ื’ื™ื™ื˜ืก ืขืœ ื™ื—ืกื™ ืฆื™ื‘ื•ืจ?

ื™ื•ืขืฅ ืชืงืฉื•ืจืช ืื• ื™ื—"ืฆืŸ: ื”ื›ืœ ืชืœื•ื™ ื‘ืžื˜ืจื•ืช ื•ื‘ืืกื˜ืจื˜ื’ื™ื”. ื™ื•ืขืฅ ืืกื˜ืจื˜ื’ื™ ื”ื•ื ืžื•ืžื—ื” ืœืืกื˜ืจื˜ื’ื™ื” ืชืงืฉื•ืจืชื™ืช ืฉืžืกื™ื™ืข ืœื—ื‘ืจื” ื‘ื ื™ื”ื•ืœ ืžื•ื ื™ื˜ื™ืŸ ืขืกืงื™ ื•ืžื™ืฆื•ื‘ ืชื“ืžื™ืชื™ ืฉื™ืชืžื›ื• ื‘ื™ืขื“ื™ื ื”ืขืกืงื™ื™ื ื•ื‘ืขืจืš ื”ืžื•ืชื’. ืื™ืš ื‘ื•ื—ืจื™ื ืืช ื”ื™ื•ืขืฅ ื”ืžืชืื™ื ื•ืืช ื”ืืกื˜ืจื˜ื’ื™ื” ื”ื ื›ื•ื ื”?

ืœื”ืชื—ื™ืœ ืžื‘ืจืืฉื™ืช? โ€“ ืœืคืขืžื™ื ืžื™ืชื•ื’ ืžื—ื“ืฉ ืžื™ื™ืฆืจ ืžืฉื‘ืจ ื•ืœื ืžื—ืœืฅ ืžืžื ื•. ืชืฉืืœื• ืืช ื ืชื ื™ื”ื•

ืœื”ืชื—ื™ืœ ืžื‘ืจืืฉื™ืช? โ€“ ืœืคืขืžื™ื ืžื™ืชื•ื’ ืžื—ื“ืฉ ืžื™ื™ืฆืจ ืžืฉื‘ืจ ื•ืœื ืžื—ืœืฅ ืžืžื ื•. ืชืฉืืœื• ืืช ื ืชื ื™ื”ื•

ืจืืฉ ื”ืžืžืฉืœื” ื‘ื ื™ืžื™ืŸ ื ืชื ื™ื”ื• ื“ืจืฉ ืœืžืฆื•ื ืฉื ืœืžืœื—ืžื”, ืฉื›ืŸ ืœื“ื‘ืจื™ื• "ื—ืจื‘ื•ืช ื‘ืจื–ืœ ื–ื” ืฉื ืฉืœ ืžื‘ืฆืข, ืœื ืฉืœ ืžืœื—ืžื”". ืžื™ืชื•ื’ ืžื—ื“ืฉ ื•ืžื™ืฆื•ื‘ ืžื—ื“ืฉ ื”ืŸ ืืกื˜ืจื˜ื’ื™ื•ืช ื—ืฉื•ื‘ื•ืช ื‘ื ื™ื”ื•ืœ ืžืฉื‘ืจื™ื ืชืงืฉื•ืจืชื™ื™ื, ืืš ื™ืฉ ืœื”ืชื™ื™ื—ืก ืืœื™ื”ืŸ ื‘ื–ื”ื™ืจื•ืช ื•ืœื”ื‘ื™ืŸ: ืœืคืขืžื™ื ืžื™ืชื•ื’ ืžื—ื“ืฉ ืžื™ื™ืฆืจ ืžืฉื‘ืจ ื•ืœื ืžื—ืœืฅ ืžืžื ื•.

ืœืžื™ ื‘ืืžืช ื™ืฉ ืขื ื™ื™ืŸ ื‘ื‘ื—ื™ืจื•ืช ืœืจืฉื•ื™ื•ืช ื”ืžืงื•ืžื™ื•ืช ืขื›ืฉื™ื•?!

ืœืžื™ ื‘ืืžืช ื™ืฉ ืขื ื™ื™ืŸ ื‘ื‘ื—ื™ืจื•ืช ืœืจืฉื•ื™ื•ืช ื”ืžืงื•ืžื™ื•ืช ืขื›ืฉื™ื•?!

ื‘ืขื™ืฆื•ืžื” ืฉืœ ื”ืžืœื—ืžื” ื‘ืขื–ื”, ืžืชื—ื•ืœืœ ืงืจื‘ ืคื•ืœื™ื˜ื™ ื ื•ืกืฃ ื‘ืฉืืœื” ื”ืื ืœืงื™ื™ื ืืช ื”ื‘ื—ื™ืจื•ืช ืœืจืฉื•ื™ื•ืช ื”ืžืงื•ืžื™ื•ืช ื‘ืžื”ืœืš ื”ืžืœื—ืžื”. ืœืจืืฉื™ ื”ืขืจื™ื ื”ืžื›ื”ื ื™ื ื™ืฉ ืขื ื™ื™ืŸ ื‘ืจื•ืจ ืœืงื™ื™ื ืขื›ืฉื™ื• "ื‘ื—ื™ืจื•ืช ืœืœื ื‘ื—ื™ืจื•ืช". ืžื” ื™ื›ื•ืœื™ื ืœืขืฉื•ืช ื™ืชืจ ื”ืžืชืžื•ื“ื“ื™ื?

ื”ืฆื‘ืขืช ืžื—ืื”: ื”ืื ื“ื’ืœ ื”ืžืื‘ืง ื™ืฉืคื™ืข ืขืœ ืชื•ืฆืื•ืช ื”ื‘ื—ื™ืจื•ืช ื”ืจืฉื•ื™ื•ืช ื”ืžืงื•ืžื™ื•ืช?

ื”ืฆื‘ืขืช ืžื—ืื”: ื”ืื ื“ื’ืœ ื”ืžืื‘ืง ื™ืฉืคื™ืข ืขืœ ืชื•ืฆืื•ืช ื”ื‘ื—ื™ืจื•ืช ื”ืจืฉื•ื™ื•ืช ื”ืžืงื•ืžื™ื•ืช?

ื–ื• ื”ื•ืœื›ืช ืœื”ื™ื•ืช ืžื”ืคื›ืช ืื•ืงื˜ื•ื‘ืจ, ื”ืจื‘ื” ื™ื•ืชืจ ืžื”ื‘ื—ื™ืจื•ืช ืœืจืฉื•ื™ื•ืช ื”ืžืงื•ืžื™ื•ืช ื‘-2018, ื‘ื”ืŸ 112 ืจืืฉื™ ืจืฉื•ื™ื•ืช ื”ืœื›ื• ื”ื‘ื™ืชื”. ืžื“ื•ื‘ืจ ื‘ื”ื–ื“ืžื ื•ืช ืืžื™ืชื™ืช ืœืžืชืžื•ื“ื“ื™ื ื—ื“ืฉื™ื, ื‘ืชื ืื™ ืฉื™ื‘ื•ืื• ืขื ื—ื–ื•ืŸ ื•ืืกื˜ืจื˜ื’ื™ื”, ื›ืจื™ื–ืžื” ื”ื™ื ื‘ื•ื ื•ืก ืขื ืง. ืื™ืš ืžื ืฆื—ื™ื ืจืืฉ ืขื™ืจื™ื™ื” ืžื›ื”ืŸ? ืžื” ื™ื›ืจื™ืข ื‘ืฉืืœื” ื”ืื ื ื—ืœื™ืฃ ืจืืฉ โ€“ ืฉื™ืขื•ืจ ื”ืชืžื™ื›ื” ื‘ืกืงืจื™ื ืื• ืฉื‘ื™ืขื•ืช ื”ืจืฆื•ืŸ ืžืชืคืงื•ื“ื•?

ืื ืืชื” ืœื ืจืืฉ ื”ืžื•ืกื“, ืื™ืŸ ืกื™ื‘ื” ืฉืชื ื”ืœ ืืช ื”ื—ื‘ืจื” ืฉืœืš ื‘"ืคืจื•ืคื™ืœ ื ืžื•ืš" ืื• "ืžืชื—ืช ืœืจื“ืืจ"

ืื ืืชื” ืœื ืจืืฉ ื”ืžื•ืกื“, ืื™ืŸ ืกื™ื‘ื” ืฉืชื ื”ืœ ืืช ื”ื—ื‘ืจื” ืฉืœืš ื‘"ืคืจื•ืคื™ืœ ื ืžื•ืš" ืื• "ืžืชื—ืช ืœืจื“ืืจ"

ืžื™ ืฆืจื™ืš ืืกื˜ืจื˜ื’ื™ื” ืชืงืฉื•ืจืชื™ืช? ื”ื˜ืขื•ื™ื•ืช ื”ื ืคื•ืฆื•ืช ืฉืœ ืžื ื›"ืœื™ ื—ื‘ืจื•ืช ื‘ื ื™ื”ื•ืœ ื”ืžื•ื ื™ื˜ื™ืŸ ืฉืœื”ืŸ ืืฉืจ ืžื•ืชื™ืจื•ืช ืืช ื”ื—ื‘ืจื•ืช ืžืื—ื•ืจื™ ื”ืžืชื—ืจื™ื

ืขื•"ื“ ืžืฉื‘ืจ: ืžื” ื‘ื™ืŸ ื“ื•ื›ืŸ ื”ื ืืฉืžื™ื ืœื›ื™ืกื ื”ืžืจื•ืื™ื™ื ื™ื?

ืขื•"ื“ ืžืฉื‘ืจ: ืžื” ื‘ื™ืŸ ื“ื•ื›ืŸ ื”ื ืืฉืžื™ื ืœื›ื™ืกื ื”ืžืจื•ืื™ื™ื ื™ื?

ื”ืื ืขื•"ื“ ื—ื™ืžื™ ืกื™ื‘ืš ืืช ืขืฆืžื• ื‘ืจื™ืื™ื•ืŸ ืœื’ื™ื ืคืœื’ ืื• ืฉืคืขืœ ื‘ื”ืชืื ืœืชื•ื›ื ื™ืช ื—ื™ืœื•ืฅ ืฉื”ื™ื ื—ืœืง ืžืืกื˜ืจื˜ื’ื™ื” ืชืงืฉื•ืจืชื™ืช ืกื“ื•ืจื”? ื›ืžื” ื‘ืืžืช ืขืœื” ืœืขื•"ื“ ื‘ืกืจื’ืœื™ืง ื”ืžืฉื‘ืจ ื”ืชืงืฉื•ืจืชื™ ืขื ืคืจืกื•ื ื”ืชืœื•ื ื•ืช ืฉืœ ืžืฉืคื—ืช ื•ื•ืœืงื•ื‘ ื•ืœืžื” ื”ื›ืœ ื”ืชืจื—ืฉ ื‘ืžืงื‘ื™ืœ?

ื‘ื—ื™ืจื•ืช 2022: ืœืžื” ื™ื•ืขืฅ ื—ื™ืœื•ื ื™ ื ืงืจื ืืœ ื”ื“ื’ืœ?

ื‘ื—ื™ืจื•ืช 2022: ืœืžื” ื™ื•ืขืฅ ื—ื™ืœื•ื ื™ ื ืงืจื ืืœ ื”ื“ื’ืœ?

"ื›ืœ ืชืžื•ื ื” ืฉืœ ืขืกืงืŸ ื—ืจื“ื™, ืขื•ืฉื” ืื•ืชื™ ืงืฆืช ื™ื•ืชืจ ืื ื˜ื™ืฉืžื™, ืœื ืชืœื•ื™ ื‘ื™. ืื™ืŸ ืœื™ ืฉืœื™ื˜ื” ื‘ื–ื”", ื”ืžืฉืคื˜ ื”ืžื–ืขื–ืข ื”ื–ื” ื”ื•ื ืจืง ื˜ื•ืงื‘ืง ืื—ื“ ืžืชื•ืš ื™ื•ืชืจ ืž-160 ืฉื ื›ืชื‘ื• ื‘ืืจืกื™ื•ืช, ื’ื–ืขื ื•ืช ื•ืืฃ ืื ื˜ื™ืฉืžื™ื•ืช ื‘ื•ื˜ื” ื‘ืชื—ืชื™ืช ืจื™ืื™ื•ืŸ ืฉื™ื–ืžืชื™ ืขื ืกื’ืŸ ืฉืจ ื”ืชื—ื‘ื•ืจื” ืœืฉืขื‘ืจ, ื—"ื› ืื•ืจื™ ืžืงืœื‘ ื‘"ื“ื” ืžืจืงืจ".

ืžื“ื™ื ื” ื‘ืคื•ืกื˜ ืงื•ืจื•ื ื”

ืžื“ื™ื ื” ื‘ืคื•ืกื˜ ืงื•ืจื•ื ื”

ืžื“ื•ืข ืื ื—ื ื• ื›ืœ ื›ืš ื˜ื•ื‘ื™ื ื‘ืขืชื•ืช ื—ื™ืจื•ื ื•ืžื–ื ื™ื—ื™ื ืืช ื”ืฉื’ืจื”?

ื”ื˜ื•ืจ ื ื›ืชื‘ ืœืจื’ืœ ื›ื ืก ืื™ืœืช ืœืขื™ืชื•ื ื•ืช ื”-15, ืื‘ื™ ืžื•ืกืงืœ ื”ื•ื ื“ื•ื‘ืจื• ื•ื—ื‘ืจ ื‘ื•ื•ืขื“ืช ื”ืชื•ื›ืŸ

ืžื” ื”ืกื™ื›ื•ื™ ืฉื”ืžืฉื‘ืจ ื™ื›ื” ืคืขืžื™ื™ื? โ€“ ืชืฉืืœื• ืืช ืขืคืจื” ืฉื˜ืจืื•ืก

ืžื” ื”ืกื™ื›ื•ื™ ืฉื”ืžืฉื‘ืจ ื™ื›ื” ืคืขืžื™ื™ื? โ€“ ืชืฉืืœื• ืืช ืขืคืจื” ืฉื˜ืจืื•ืก

ืคืจืฉืช "ืคืจื™ืฉืช" ืžื ื›"ืœ ืฉื˜ืจืื•ืก ื”ื•ื•ืชื™ืง, ื’ื™ื•ืจื ื‘ืจ ื“ืขื”, ืฉืœืคื™ "ื›ืœื›ืœื™ืกื˜" ืกืคืง ืื ื™ื“ืข ืฉืžื—ืคืฉื™ื ืœื• ืžื—ืœื™ืฃ โ€“ ื—ื•ืฉืคืช ืืช ื”ืœืš ื”ืจื•ื— ื•ื”ื”ืชื ื”ืœื•ืช ื”ืคื ื™ืžื™ืช ื‘ืฆืžืจืช ื”ื—ื‘ืจื”...

11 ืฉื ื” ืœืžื—ืื” ื”ื—ื‘ืจืชื™ืช: ื™ื•ืงืจ ื”ืžื—ื™ื™ื” ื”ื•ื ื”ืžื•ืฆืจ ื”ื›ื™ ืœื•ื”ื˜ ืขืœ ื”ืžื“ืฃ

11 ืฉื ื” ืœืžื—ืื” ื”ื—ื‘ืจืชื™ืช: ื™ื•ืงืจ ื”ืžื—ื™ื™ื” ื”ื•ื ื”ืžื•ืฆืจ ื”ื›ื™ ืœื•ื”ื˜ ืขืœ ื”ืžื“ืฃ

ืื—ืจื™ ืฉื”ื™ื•ื–ืžื” ืœื—ื“ืฉ ืืช ืžืื”ืœื™ ื”ืžื—ืื” ื‘ืจื•ื˜ืฉื™ืœื“ ื›ื ื’ื“ ื™ื•ืงืจ ื”ืžื—ื™ื™ื” ื•ื”ืฉื›ื™ืจื•ืช ื ื›ืฉืœื”, ื‘ืื• ื”ื™ื‘ื•ืื ื™ื ื•ื”ืฆื™ืชื• ืืช ื”ืืฉ ืขื ื”ื•ื“ืขืชื ืขืœ ื™ื™ืงื•ืจ ืขืฉืจื•ืช ืื—ื•ื–ื™ื ื‘ืžื—ื™ืจื™ื”ื ืฉืœ ืžืื•ืช ืžื•ืชื’ื™ื. ื˜ื•ืขื” ืžื™ ืฉื—ื•ืฉื‘ ืฉืžื—ืืช 2011 ื”ื™ืชื” ื›ืœื ื”ื™ืชื”...

ืขืฉืจืช ื”ื“ื™ื‘ืจื•ืช ืœืžื ื”ืœ/ืช ื‘ืžืฉื‘ืจ

ืขืฉืจืช ื”ื“ื™ื‘ืจื•ืช ืœืžื ื”ืœ/ืช ื‘ืžืฉื‘ืจ

ื”ืกื˜ื˜ื™ืกื˜ื™ืงื” ืื•ืžืจืช ืฉื›ืœ ื—ื‘ืจื” ื‘ืกื“ืจ ื’ื•ื“ืœ ื‘ื™ื ื•ื ื™ ื•ืžืขืœื” ืชื™ืงืœืข ืœืžืฉื‘ืจ, ื”ืฉืืœื” ื”ื™ื ืœื ื”ืื ืืœื ืžืชื™.
ื‘ืฉื ื™ื ื”ืื—ืจื•ื ื•ืช ืœื™ื•ื•ื™ืชื™ ืžื ื›"ืœื™ื, ื‘ืขืœื™ ื—ื‘ืจื•ืช ื•ืืจื’ื•ื ื™ื ืฉื ืงืœืขื• ืœืžืฉื‘ืจ....

ืžืฉื‘ืจื™ื: ื”ืื ืืคืฉืจ ืœื ื”ืœ ืื•ืชื ื•ืžื” ื”ืงืฉืจ ื‘ื™ืŸ ืžื ื›"ืœ ืฉื•ืคืจืกืœ ื•ืจื•ื ืืœื“ื•?

ืžืฉื‘ืจื™ื: ื”ืื ืืคืฉืจ ืœื ื”ืœ ืื•ืชื ื•ืžื” ื”ืงืฉืจ ื‘ื™ืŸ ืžื ื›"ืœ ืฉื•ืคืจืกืœ ื•ืจื•ื ืืœื“ื•?

ื”ืกื™ื ื™ื ืขืฉื• ืืช ื–ื” ื‘ื“ืจืš ื”ืฆื™ื•ืจื™ืช ื‘ื™ื•ืชืจ, ื‘ื›ืชื‘ ืฉืœื”ื, ื›ืฉื”ืฉืชืžืฉื• ื‘ืฉืชื™ ืžื™ืœื™ื ื›ื“ื™ ืœื”ื’ื“ื™ืจ ืžืฉื‘ืจ: ืกื›ื ื” ื•ื”ื–ื“ืžื ื•ืช. ืœื ืฆืจื™ืš ืœื”ื™ื•ืช ืกื™ื ื™ ื›ื“ื™ ืœื”ื‘ื™ืŸ ืฉืขื™ืชื•ืช ืžืฉื‘ืจ ืžื–ืžื ื•ืช ืœื ื• ื”ื–ื“ืžื ื•ื™ื•ืช...

ื”ืชื—ืกื ืชื ืžืคื ื™ ื”ืงื•ืจื•ื ื”? - ื•ืžื” ืขื ื”ื—ื‘ืจื” ืฉืœื›ื?!

ื”ืชื—ืกื ืชื ืžืคื ื™ ื”ืงื•ืจื•ื ื”? - ื•ืžื” ืขื ื”ื—ื‘ืจื” ืฉืœื›ื?!

ื”ืขื•ืœื ื”ืฉืชื ื” ื‘ืžืจืฅ 2020.
ื ื’ื™ืฃ ืื—ื“ ื—ื•ืœืœ ื’ืœื™ื ืžืฉื‘ืจื™ื ื‘ืœื ืคื—ื•ืช ืž-213 ืžื“ื™ื ื•ืช, ื”ื•ื ื’ืจื ืœืžื•ืชื ืฉืœ ื›-250 ืžื™ืœื™ื•ืŸ ื‘ื ื™ ืื“ื, ืคื’ืข ื‘ื—ื‘ืจื•ืช ื’ื“ื•ืœื•ืช ื•ื”ืฉืื™ืจ ืžื™ืœื™ื•ื ื™ื ืžื—ื•ืกืจื™ ืขื‘ื•ื“ื”...

ื˜ืจื•ืจ ื”ืกื™ื™ื‘ืจ: ืœื ืœืžื“ื ื• ื›ืœื•ื

ื˜ืจื•ืจ ื”ืกื™ื™ื‘ืจ: ืœื ืœืžื“ื ื• ื›ืœื•ื

ื‘ืžืงื•ื ืœื™ื™ืฆืจ ื›ื™ืคืช ื‘ืจื–ืœ ืชื•ื“ืขืชื™ืช, ื’ื•ืจืžื™ ื”ืคื™ืงื•ื— ื•ื”ื—ื‘ืจื•ืช ื”ืžื˜ื•ื•ื—ื•ืช ืขืกื•ืงื™ื ื‘ื”ื’ื‘ื”ืช ื”ื—ื•ืžื•ืช. ืžืื•ืช ื”ื—ื‘ืจื•ืช ืฉืฉืชืงื• ื•ืฉื™ืœืžื• ื›ื•ืคืจ ื‘ื”ื™ืงืฃ ืฉืœ ืžื™ืœื™ืืจื“ ื“ื•ืœืจ...

ืœื ืœื”ืชืžื›ืจ ืœืžืฉื‘ืจ: ืฉื ืชื™ื™ื ืœืงื•ืจื•ื ื” - ื”ื’ื™ืข ื”ื–ืžืŸ ืœืฉื™ืงื•ื

ืœื ืœื”ืชืžื›ืจ ืœืžืฉื‘ืจ: ืฉื ืชื™ื™ื ืœืงื•ืจื•ื ื” - ื”ื’ื™ืข ื”ื–ืžืŸ ืœืฉื™ืงื•ื

ื›ืฉื ืชื™ื™ื ืžืื– ืฉื ื’ื™ืฃ Covid-19 ืขืฉื” ื”ื™ื›ืจื•ืช ืžื”ื™ืจื” ืขื ืจื•ื‘ ืžื“ื™ื ื•ืช ื”ืขื•ืœื, ืืคืฉืจ ื•ืฆืจื™ืš ืœื“ื‘ืจ ืขืœ ื”ื™ื•ื ืฉืื—ืจื™. ื‘ื™ืฉืจืืœ ื•ื‘ืžื“ื™ื ื•ืช ืจื‘ื•ืช ื–ื”ื• ืฉื™ืื• ืฉืœ ื”ื’ืœ ื”ื—ืžื™ืฉื™...

ืฉื”ื—ื™ืกื•ืŸ ื™ืขืงื•ืฃ ืืช ื”ื˜ืจืœื•ืœ: ืœื ื”ืœ ืžืฉื‘ืจื™ื ื‘ืœื™ ื”ื™ืกื˜ืจื™ื”

ืฉื”ื—ื™ืกื•ืŸ ื™ืขืงื•ืฃ ืืช ื”ื˜ืจืœื•ืœ: ืœื ื”ืœ ืžืฉื‘ืจื™ื ื‘ืœื™ ื”ื™ืกื˜ืจื™ื”

ืœืจื’ืœ ื™ื•ื ื”ืฉืคื” ื”ืขื‘ืจื™ืช, ื‘ื—ืจื• ืืœืคื™ ื™ืฉืจืืœื™ื ืืช ืžื™ืœืช ื”ืฉื ื” ืฉืœื”ื ื•ื”ื™ื โ€“ ื˜ืจืœื•ืœ. ื”ืžื™ืœื” ื”ื–ืืช ืฉืžืกืžืœืช ืืช ื”ืชื”ืœื™ืš ืฉืœ "ื™ืจื™ื“ื” ืžื”ืคืกื™ื", ืžืฆื‘ ืฉืžืฆืœื™ื— ืœืฉื‘ืฉ ืืช ื“ืขืชื ื•...

What can we learn from Bill Gates about public relations? Media consultant or PR agent: it all depends on goals and strategy

PR agent focuses on building a positive image in the media, while a media consultant develops and implements comprehensive communication strategies, connecting the organization's values to its business goals. In other words, media consultant or PR agent: it all depends on goals and strategy.

What can we learn from Bill Gates about public relations? Media consultant or PR agent: it all depends on goals and strategy

Starting from scratch? Sometimes rebranding creates a crisis instead of resolving it, just ask PM Netanyahu.

Prime Minister Benjamin Netanyahu demanded to find a name for the war, arguing that "Iron Swords" is a name for an operation, not a war. Rebranding and repositioning are important strategies in managing communication crises, but they should be approached with caution as sometimes rebranding creates a crisis instead of resolv it.

Starting from scratch? Sometimes rebranding creates a crisis instead of resolving it, just ask PM Netanyahu.

The Ten Commandments for a Manager in Crisis

Statistics tell us that every medium-sized company, or larger, will be caught up in a crisis at some point. The question is not if it happens but when. In recent years, I have accompanied CEOs, business owners...

The Ten Commandments for a Manager in Crisis

Crisis situations: are they manageable? And what is the connection between Shufersal CEO and Ronaldo

The Chinese did it best: the Chinese ideogram for a crisis combines two particles that represent danger and opportunity. One does not have to be Chinese in order to understand how times of crisis may offer...

Crisis situations: are they manageable? And what is the connection between Shufersal CEO and Ronaldo

Have you been vaccinated against the coronavirus? And what about your company?!

The world changed in March 2020. One virus has triggered waves of crisis in no less than 213 countries worldwide, causing the death of some 250 million people...

Have you been vaccinated against the coronavirus? And what about your company?!

Cyber โ€‹โ€‹terrorism: we have learned nothing

Instead of producing an 'Iron Dome' for public mindset, regulators and companies that were hit, keep hiding behind walls...

Cyber โ€‹โ€‹terrorism: we have learned nothing

Do not wallow in a crisis: marking two years to the Coronavirus pandemic - time to start recovering.

Some two years after the COVID-19 virus made rapid acquaintance with most countries of the world, one can and should talk about the day after. Israel, and many other countries...

Do not wallow in a crisis: marking two years to the Coronavirus pandemic - time to start recovering.

Let the vaccine take over the craziness: how to manage a crisis, minus the hysteria

Marking the Hebrew Language Day, "Tirlul" (colloquial for "craziness") voted as Israelis' Word of The Year. Thousands of Israelis chose this word that stands for 'going off the rails'...

Let the vaccine take over the craziness: how to manage a crisis, minus the hysteria

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